#53 – Big Problems or Small Problems? What do your prospects care about?

If you want to learn how Sten uses big ideas to convert prospects, you need to attend our How To Charge LIVE event in May. Find out more at:

StenMorgan.com/HowToLive

When you solve big problems for prospects, they’ll want to do business with you.

Focusing on big problems separates you from the competition.

Focusing on big ideas helps prospects have a larger vision for their finances, and get more excited about taking action.

You’ll also get more referrals when you focus on big ideas because big ideas are worth talking about.

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